Market research company EUPD Research has awarded nine TOP Brand seals to the photovoltaic inverter manufacturer Growatt for its activities in Europe, Australia, South Africa, the Middle East and North Africa, Poland, the Netherlands, Switzerland, Hungary and Scandinavia.
“Growatt has been building local teams in key solar markets over the years as our business expands globally. By adopting this localization strategy, we have significantly improved the efficiency of product delivery, technical support and customer service,” said Lisa Zhang, chief marketing officer at Growatt.
In 2020, the company sold more than 2,6 million inverters to more than one hundred countries. By now, the manufacturer has established an extensive service network with 14 offices and warehouses around the world.
According to Lisa, the growing popularity of Growatt's X series of inverters contributed to the achievement. “We are delighted to see our product innovations being well received by our customers and users around the world.”
Growatt's new generation inverters have a wide capacity range from 750 W to 253 kW and can be used for residential, commercial and utility PV projects.
To meet increased demand, the company built a new factory in the city of Huizhou, China, to increase its production capacity. The new facility features advanced production lines, strict quality control system, automated transfer and storage system.
The manufacturer has also been increasing its market share in Brazil. It recently invested in the country with the launch of the MIN10TL-X single-phase inverter. “Growatt has become number one in Brazilian homes by adapting to the Brazilian market, understanding and meeting the country’s needs,” highlights Talyson Alves, Growatt’s marketing manager in Brazil.