Company will buy clean energy certificates for emerging countries

A Salesforce, a customer relationship management solutions company, announced, this Wednesday (14), that will buy 280 GWh in clean energy certificates in small energy projects over the next eight years.

O goal It is accelerate access to electricity renewable in markets considered emerging, such as Brazil. Only in solar energy, more than US$ 65 million, which will help the country avoid more than 50 thousand tons of CO² being emitted per year.

The company highlights that the investment will help bring energy to families from emerging countries that still do not have access to electricity. All around the world, more than 770 million people do not have access to this privilege. 

According to Salesforce, most emerging countries have been widely excluded from corporate purchases of energy for several reasons, including the difficulty of aggregating and certifying multiple small-scale projects.

“Currently, almost shopping 95% clean energy companies occur in North America and Europe. We need to ensure the rest of the world is not left behind,” said Megan Lorenzen, a professional leading energy sector decarbonization for Salesforce. 

According to Lorezen, investing in small decentralized renewable energy projects can, in many cases, generate a greater impact than large utility-scale installations. 

“Especially in regions where access to energy is limited, these projects can positively transform lives and communities around the world.” 

The acquisition of Salesforce certificates will focus on purchasing projects in non-traditional markets to help provide social and environmental benefits to communities. 

Potential projects within this portfolio include: 

• Brazil: Project that aims to replace old diesel generators with a solar-powered microgrid for a remote community along the Amazon River, reducing fuel consumption by more than 50% and benefiting around 1,000 people. 

• India: A solar-powered microgrid in Nagaland, an eastern Indian state, where an isolated mountain community will receive electricity for the first time. In addition to initial access to energy, there will also be training on how to use energy productively, such as operating rice hullers. 

• Sub-Saharan Africa: A solar and storage facility at a hospital that will help improve electricity reliability while controlling rising costs. The system will power ventilators, organ support equipment and operating rooms. Furthermore, 30-40% of the direct jobs created by these projects will be attributed to women. 

• Southeast Asia: A solar microgrid in the Borneo region of Malaysia that houses 72% of rural Malaysians who do not have access to electricity. The project involves a solar system with the installation of a micro hydroelectric plant to provide reliable energy.