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Home / News / Market & Investments / Fox ESS invests R$1 million in new CD and office focused on agribusiness

Fox ESS invests R$1 million in new CD and office focused on agribusiness

Agro was responsible for 15% of the total 25,2 GW of solar power installed in Brazil, according to ANEEL
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  • Photo by Ericka Araújo Ericka Araújo
  • May 3, 2024, at 15:04 PM
4 min 56 sec read
fox-ess-1-mi-novo-cd-agronegocio
Producers and farmers have been leading the adoption of solar energy. Photo: DISCLOSURE

With the search for a more energy source economical, reliable and sustainable, coupled with the need to create a more controlled dependence on energy, producers and farmers have led the adoption of solar energy.

Only last year, according to data from ANEEL (National Electric Energy Agency) the segment was responsible for 15% of total 25,2 GW of solar power installed in Brazil.

These numbers indicate a positive and promising trend for the future of solar energy in the country, driven largely by strong demand and adoption in the agribusiness.

Also keeping an eye on this sector and with the aim of strengthening its presence in the Brazilian market, Fox ESS – a global leader in the development of high-quality, high-performance inverters and energy storage solutions – is investing approximately R$1 million in the expansion of its distribution center in Cotia (SP), in addition to the opening of a new office.

As anticipated by Canal Solar, manufacturer aims for an even more expressive expansion of the brand, focusing on the North, Northeast and Central-West regions of the country.

“I am confident that 2024 will be a promising and challenging year. We will continue to innovate and improve our services in the Brazilian market, including to meet the growing demand from agribusiness. Our differentiated solutions are ready to serve this segment, providing producers and farmers with greater peace of mind to manage their businesses without relying exclusively on the conventional electrical system, mainly through the off grid system”, highlights Robson Meira, Country Manager Brazil at Fox ESS.

Versatility of photovoltaic sources in agribusiness

Solar energy enables a variety of applications in the agricultural sector in Brazil. Meira highlights that it can be applied throughout the rural property: in the home itself, in planting irrigation; in water pumping, in precision agriculture, in farms, poultry farms, corrals, milking and milk cooling, in dairy products, in product storage in electric fences, in crop refrigeration, telecommunications and others.

Technology for agribusiness

The executive also points out that the hybrid function is the most suitable for agribusiness, as it can be used for consumption and stored in batteries for momentary or overnight consumption.

In this way, this type of application offers an independent and reliable solution to guarantee energy supply in rural or remote areas, even without access to the conventional electrical grid.

Complete solution from Fox ESS, with inverter and battery
Complete solution from Fox ESS, with inverter and battery

“Therefore, for this entire system to be functional, rechargeable lithium-ion batteries with high storage capacity and longer useful life are needed, mainly to supply all the necessary energy consumption”, recommends Caio Garbelotto, engineer at Fox ESS.

The engineer also highlights that the robustness of Fox ESS hybrid inverters is one of their main strengths, guaranteeing high performance even in extreme environmental conditions, such as heat, cold or dust.

“This reliability is essential to maximize energy production over time and ensure continuous, fault-free operation. Taking into account the proposed use of batteries, it is essential to consider the consumption and specifications of the equipment used, such as the consumption of the refrigerator and air conditioning. These are important factors in determining the appropriate size of the installation”, comments Garbelotto.

Off-grid installation values

Garbelotto points out that the current payback scenario for a system with a hybrid inverter and batteries can be challenging due to the relatively high cost of batteries.

However, he emphasizes that investing in a hybrid system goes beyond the immediate financial return. This is because the ability to guarantee comfort and safety to consumers in situations of power outages on the external network is incalculable and adds significant value to the system.

“Furthermore, as the price of batteries reduces in the future, hybrid systems will become even more economically viable. Technological evolution and economies of scale in battery production are expected to result in a significant reduction in their costs, making hybrid systems an even more attractive choice for consumers”, adds the engineer.

Another important aspect to consider is the profitability of hybrid systems in situations where there is a difference in energy tariff prices.

“For example, if energy is more expensive at night, batteries can be used to store energy during the day, when it is cheaper, and use it during the higher tariff period. This not only reduces electricity costs for the consumer, but also helps maximize the use of renewable energy and ease the burden on the electrical grid during periods of peak demand,” he explains.

“Therefore, although the initial payback of a hybrid system may be higher today, the additional benefits in terms of comfort, safety and future energy savings, together with the expected reduction in battery costs, make hybrid systems an attractive and promising option. for the future”, concludes the engineer.

More information about manufacturer solutions can be obtained through the company's official website: br.fox-ess.com.


all the content of Canal Solar is protected by copyright law, and partial or total reproduction of this site in any medium is expressly prohibited. If you are interested in collaborating or reusing part of our material, please contact us by email: redacao@canalsolar.com.br.

agribusiness Fox ESS
Photo by Ericka Araújo
Ericka Araújo
Communications Manager of Canal Solar. Host of Papo Solar. Since 2020, he has been following the renewable energy market. He has experience in producing podcasts, interview programs and writing journalistic articles. In 2019, he received the 2019 Tropical Journalist Award from SBMT and the FEAC Journalism Award.
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