Taking distributor DNA to the solar energy market in the country

Aldo Solar makes a point of knowing and trusting the product and specializes in the art of closing partnerships
3 minute(s) of reading

The solar energy market has shown itself to be highly promising in Brazil, contrary to economic forecasts for our country in the short term. In this sense, Aldo Solar has been contributing to this growth, always respecting the characteristics and rules of the market and thus managing to remain among the main distributors of equipment for solar energy production in the country.

In growth scenarios like this sector, it becomes common for those willing to take advantage of this circumstance. The serious and committed market, not only with the sale of equipment, but with the cause of production and distribution of cleaner and cheaper electrical energy to which Aldo is proud to belong, has been detecting the actions of opportunists who, in the impetus to generate profit, leave principles aside or bring negative consequences for those who are part of this framework.

Aldo is not at all afraid of this type of activity, as it has been operating for 38 years as a technology distributor with an untouchable reputation. But he warns: it is not enough to serve as a simple link between the manufacturer and the end user, especially when it comes to a market that demands as much responsibility as solar energy. The experience of entering the world of solar energy goes beyond buying and seeing the equipment installed.

That's why we highlight Aldo Solar's Distributor DNA. In these 38 years of history, Aldo has always acted as a distributor, acting as the link between the manufacturer and the reseller, never between the manufacturer and the end consumer.

Aldo Solar makes a point of knowing and trusting the product and specializes in the art of closing long-term partnerships with the best manufacturers in the world, to the point of getting the best prices for the best equipment.

The company has its own storage area in one of the busiest ports in the country, Paranaguá-PR, in addition to the stock and distribution complex located in the city of Maringá, also in Paraná (in fact, there are 17 thousand square meters with a fully computerized building and sustainable).

Resellers, many of whom have been Aldo customers for decades, rely on training in installation and use of the equipment that the company insists on offering.

All of this logistics ensures that equipment enters the country legally and efficiently and reaches points of sale in the most satisfactory way possible, enabling resellers to provide the best experience to the end consumer.

Aldo defends the entire chain, protecting resellers and installers, and does not consider some manufacturers and distributors who are selling directly to end customers as competitors, as it has already reached a level of excellence that sets it apart.

So, no matter the size of the projects, don't compete with resellers, don't compete with the end consumer, after all, the short path usually leads to the wrong places.

Picture of Aldo Teixeira
Aldo Teixeira
Founder of photovoltaic equipment distributor Aldo Solar, based in Maringá (PR). He has worked in the solar sector for years, with experience in management and sales.

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