EN 
PT_BR 
O CADE (Administrative Council for Economic Defense) approved, without restrictions, the union between the Auren Energy and the Alive. The information appears in the DOU (Official Gazette of the Union) this Monday (8).
The companies will create a joint venture focused on the commercialization of electrical energy throughout Brazil, with an eye on opening of the free market for retail consumers in the A group.
As the market knows, since January 1st, all medium and high voltage consumers (small and medium-sized companies connected above 2.3 kV and with demand below 500 kV) will be able to choose their electricity supplier, if they wish. . Previously, this condition was only offered to large companies and industries that had a demand above 500 kV.
Auren Energia emerged from the union between Votorantim SA and CPP Investments. The company is a reference in renewable energy generation and one of the leaders in energy sales in the country. Vivo (Telefônica Brasil SA) is one of the main telecommunications companies and digital service providers in the country.
“The exploration of this new potential will be the focus of this joint venture, which will operate in the segment of companies with demand below 500 kW, including preparing to operate in the low voltage and residential segment in a scenario of total opening of the Brazilian electricity market”, said Auren in a statement to the market published at the end of December.
“[…] Auren and Vivo will form the joint venture, in which each will hold 50% of equity interest. After due incorporation, the new company will begin the necessary procedures to obtain the respective licenses and authorizations for the development of its business, and will have its own, completely independent team.”
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