EN 
PT_BR 
The solar sector in Brazil has attracted more and more investments and boosted the DG (distributed generation) market. This Wednesday (22), the segment received further proof of its consolidation: Solfácil, a fintech that finances solar energy projects, announced the receipt of an investment of R$ 21 million.
The investment, led by the American fund Valor Capital Group, was accompanied by angel investors who have supported Solfácil since its creation in 2018.
The company offers financing lines for solar projects through a platform which brings together investors, integrators and customers interested in producing their own electrical energy from solar sources. Furthermore, the term is up to 120 months, with interest starting at 0.79% per month.
Fabio Carrara, CEO of Solfácil, highlights the company's main attractions. “Among our differentiators are the ability to offer digital 100% financing, to evaluate and work with the best integrators, validate the project, verify the installation, in addition to having the ability to monitor the system’s performance through an IoT ( internet of things) owner”, highlights Carrara.
The resources raised in this round will be invested in technology, commercial expansion and new financial products. The objective is to accelerate the growth of fintech in one of the most promising sectors in Brazil.
“We are excited to support Solfácil and its sustainable growth in Brazil, one of the most attractive markets in the world for solar energy and fintechs. Given the team's experience in the sector and the resilience of its business model, it is an opportunity to reduce the cost of energy for consumers and companies. In Brazil, where the sun shines all year round, Solfácil has a fertile market to build a broadly transformative business”, says Scott Sobel, founding partner of Valor Capital Group.
Financial feedback
According to ANEEL (National Electric Energy Agency), in 2019 the DG sector moved more than R$6 billion, an increase of 236% in the number of photovoltaic system installations compared to 2018. In the first half of this year, this increase was 90%, even during the Covid-19 pandemic.
According to Solfácil, a photovoltaic system brings a high financial return, in addition to being sustainable. “The acquisition of the solar system allows the customer to immediately produce all the energy they need. In addition to generating savings, the choice also benefits the environment”, says Carrara.
Solution for small investors
Nine out of ten Brazilians want to produce their own energy through solar systems, according to a survey by Ibope. However, the latest research carried out by Anbima (Brazilian Association of Financial and Capital Market Entities) shows that only 8% of Brazilians save money, which harms investment in this type of system.
With the aim of making this investment accessible, Solfácil created a specific financing line. Through this solution, the customer acquires the system without having to make an initial investment.
According to fintech, the savings are immediate, as the customer replaces a large part of the monthly electricity bill with an even smaller installment, that is, the customer already has an immediate gain and an even greater gain when the financing ends.
