• Mon, June 1, 2026
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Home / advertise on Canal Solar
Media Kit 2026

The largest platform Brazil's energy sector.

Over 31 million unique contacts per year. Top 1 on Instagram, Facebook, LinkedIn, and the largest energy news portal in Latin America. Your brand where industry decisions happen.

#1 Instagram account for the sector — 193K
#1 Facebook — 265K
#1 LinkedIn — 62K
#1 News portal
31M + unique contacts/year
TOP 1 INSTAGRAM 193K FOLLOWERS TOP 1 FACEBOOK 265K FOLLOWERS TOP 1 LINKEDIN 62K FOLLOWERS TOP 1 ENERGY NEWS PORTAL +31 MILLION UNIQUE CONTACTS/YEAR +25 MILLION WEBSITE VIEWS/YEAR 120K SUBSCRIBERS ON YOUTUBE 50K SUBSCRIBERS ON THE NEWSLETTER TOP 1 INSTAGRAM 193K FOLLOWERS TOP 1 FACEBOOK 265K FOLLOWERS TOP 1 LINKEDIN 62K FOLLOWERS TOP 1 ENERGY NEWS PORTAL +31 MILLION UNIQUE CONTACTS/YEAR +25 MILLION WEBSITE VIEWS/YEAR 120K SUBSCRIBERS ON YOUTUBE 50K SUBSCRIBERS ON THE NEWSLETTER
Why Canal Solar

Top 1 in all
the platforms

We're not just the biggest. We're the only ones with a dominant presence across all networks simultaneously — and the only platform with integrated technical, journalistic, and educational content in the energy sector.

#1 SECTOR

Largest multiplatform energy company in Brazil and Latin America.

193K on Instagram · 265K on Facebook · 62K on LinkedIn · 143K on YouTube · 100K on the Newsletter · 11K on TikTok. No other media outlet in the solar sector has a simultaneous presence on all networks with a qualified audience.

Social media coordinator
193K
followers
TOP 1
Facebook
265K
followers
TOP 1
LinkedIn
62K
followers
TOP 1
YouTube
143K
inscribed
TOP 1
Newsletter
100K
active subscribers
Website
2.5M
unique users/year
TOP 1

Source: data updated Jan/2026 — public networks. Website: SEMrush (Sep/2024–Aug/2025).

Consolidated annual reach

31M +
unique contacts across all platforms
25M +
website views annually
37M +
Instagram views/year
3.6M +
YouTube views/year
27.4M +
YouTube impressions/year
11.4M +
reach on Instagram/year
Court hearing

Who decides
in the electricity sector

Professionals, integrators, engineers, investors, and companies that make purchasing and investment decisions in the solar energy market.

Main locations

Southeast49%
Northeast24%
Sul15%
Central-West & North12%

Profile and age range

25–44 years58%
Male72%
Female26%
Others2%
85% +
The audience consists of active professionals in the electricity sector — integrators, distributors, engineers, and managers with purchasing decision-making power.
Media formats

Like your brand
appears here

From editorial content to social media presence, from YouTube to podcasts. Choose the format or combine multiple formats for maximum reach.

📰

Redaction

Editorial content published on the portal and distributed across all channels of Canal Solar.

  • Technical article / Interview
  • Case study / Report
  • Distribution via newsletter, social media, and homepage.
  • Banner integrated into the content
🎬

YouTube video

Strategic content positioning your brand as a technical reference in the sector.

  • Produced by the team Canal Solar
  • Post on the channel (120K subscribers)
  • Cuts for social media
  • Email to engaged database
🎙️

Solar Talk — Podcast

The biggest energy podcast in Brazil. Live streaming on YouTube.

  • Citation as a sponsor at the opening.
  • Logo displayed during the broadcast.
  • QR code and clickable link on screen.
  • 2 posts + 2 cuts on social media after
  • Distribution on streaming platforms
📱

Instagram & Social Media

Presence on the largest solar energy profile in Brazil — 193K qualified followers.

  • Reels tagged with the brand (@)
  • Stories on Instagram and Facebook
  • Sponsored posts with organic reach
📺

Live & Webinar

Technical topics presented live with streaming on YouTube. Canal Solar.

  • In-person or remote participation
  • 2 posts on social media (tagging the brand's @)
  • 2 emails for an engaged database
  • Article on the website after the event.
(I.e.

Solar Circuit

Exclusive chart showcasing the day-to-day operations of your company.

  • Video on YouTube + article on the website
  • 2 cuts on social media with the brand's @ tag.
  • Email to engaged database
📋

Exclusive Playlist

A series of videos dedicated to your brand on your YouTube channel.

  • Up to 3 separate videos
  • Article on the website for each video.
  • 3 cuts on social media
  • 3 emails for an engaged database
🖥️

Banners & Display

Visual presence on the largest energy portal in Latin America.

  • Horizontal banner on the homepage
  • Banner in the news section
  • Banner in the articles section
  • Insertion in the Magazine Canal Solar
📧

Newsletter

Your brand in Solar News weekly — 50K active and engaged subscribers.

  • Insertion in the weekly Solar News
  • Solar Diary — daily newsletter
  • 100% opt-in and qualified base
Plans

Choose the level
of exposure

From initial contact to a dominant presence in the sector. Each plan was built for a different moment in your brand strategy.

Diamond
Diamond

For brands that want to be synonymous with excellence in the Brazilian solar sector.


  • ■12 publications on the website
  • ■6 social media posts
  • ■6 reels on social media
  • ■2 live streams/webinars on YouTube
  • ■2 participations in Papo Solar
  • ■3 videos on Canal Solar
  • ■4 advertisements in the magazine
  • ■Top Banners — Home & News
Gold
Gold

For market leaders who want to consolidate technical authority and a recurring presence.


  • ■6 publications on the website
  • ■4 social media posts
  • ■4 reels on social media
  • ■1 live/webinar on YouTube
  • ■1 participation in Papo Solar
  • ■2 videos on Canal Solar
  • ■3 advertisements in the magazine
  • ■Media Banners — Home & News
Silver
Silver

For companies that want to build a consistent reputation and institutional presence.


  • ■4 publications on the website
  • ■2 social media posts
  • ■2 reels on social media
  • ■1 live/webinar on YouTube
  • ■1 video on Canal Solar
  • ■2 advertisements in the magazine
  • ■Bottom Banners — Articles
Bronze
Bronze

For those starting out in the sector and wanting a qualified first contact.


  • ■2 publications on the website
  • ■1 post on social media
  • ■1 reels on social media
  • ■Footer Banners — Articles

Contact us

Ready to advertise where the industry decides?

Contact our sales team and receive the complete 2026 Media Kit with formats, metrics, and a customized proposal for your brand.

Our Clients

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It is a news and information channel about the photovoltaic solar energy sector. Channel content is protected by copyright law. Partial or total reproduction of this website in any medium is prohibited.

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