After two years in the solar energy franchise market, and with more than 400 franchisees, the distributor Bluesun -TOP 2 in the survey greener – informed this Monday (25) that it will not enter into new franchise contracts.
According to the company, since last Thursday (21) contracts have not been renewed. The information was given by Bluesun to Canal Solar.
According to the distributor, the strategic decision is based on numbers, because despite having more than 400 franchisees, Bluesun serves more than 15 thousand integrators registered on its platform. In addition, the franchise model operation is much more expensive, which may reduce its competitiveness in the medium and long term.
“This decision will not bring any harm to our franchisees and we will continue with the franchise contract until the end of its term, for those who so wish, continuing with our excellent service and support available”, stated engineer Roberto Marcel Caurim, CEO of Bluesun.
The executive also reinforced that the company will focus on its distribution division for integrators, aiming to increasingly increase its market share and the distribution of photovoltaic equipment throughout the country.
Caurim also informed that all marketing, CRM, Engineering, after-sales and humanized service development developed for the franchise department will be fully available to Bluesun integrators.
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